For businesses
Every customer experience is a chance to grow.
Good feedback tells you what you're doing right. Honest criticism shows you where you can do better. Trufolio helps you collect both, learn from them, and build trust along the way.
“Warm welcome and the best almond croissant in town.”
Make it easy for customers to share their experience.
Step 1
Share your link or QR code
Invite customers to tell you about their experience.
Step 2
Hear what they have to say
Collect written or voice-typed feedback, 1–5 star ratings, and photos.
Step 3
Learn, respond, and grow
Manage feedback, spot what to improve, and share the experiences that tell your story.
Compliments feel good. Honest feedback helps you grow.
A happy customer reminds you what makes your business special. A customer who points out a problem gives you something just as valuable — a chance to make things better.
Positive feedback
- Recognize what customers appreciate.
- Celebrate what your team does well.
- Build confidence in your business.
Constructive feedback
- Discover what needs attention.
- Understand customer expectations.
- Find opportunities to improve.
Both are worth listening to.
Everything you need to keep the conversation going.
Feedback links and QR codes
A short link and printable QR card for your counter.
Written and voice-typed feedback
Customers type or speak. No audio is ever stored.
1–5 star ratings
A quick rating alongside every story.
Feedback dashboard
Search, filter and spot themes in one private inbox.
Public replies
One official, editable reply on each public entry.
Public feedback page
A page with the testimonials you choose to share.
Website widgets
Basic card on Free. All layouts on Pro.
Second Chance follow-ups
Invite a customer back after you've made things right.
Limits differ by plan. Compare plans
A little feedback can make a big difference.
A customer loves your pastries but thinks the service could be faster. Instead of ignoring the comment, you take it seriously, make a few changes, and invite them to share their next experience. This time, they notice the difference.
An illustrative example, not a real customer.
1. Customer feedback
“Loved the pastries, but I waited a while to be served.”
2. Improvement
You take it seriously and rework the counter routine with your team.
3. Updated experience
On their next visit, they're served quickly and notice the difference.
Sometimes, a second chance tells the better story.
Not every experience goes perfectly. What matters is what you do next. Trufolio gives you a way to follow up, hear from the same customer again, and show how an experience has changed.
Original feedback is never erased.
Learn about Second ChanceLet your customers see the good you're building.
Share the experiences that make your business worth choosing, and let people see that you take feedback seriously.
- A public page with the testimonials you choose to publish, only with customer permission.
- Social images made from published feedback.
- A website widget that shows your selected testimonials.
Corner Bakery
Bakery · Sample
4.5 · Selected testimonials
“Service was so much quicker this time, and the pastries were as good as ever.”
— Maria, sample customer
Reply from the owner
Thank you for coming back and telling us. Your feedback helped us improve.
Ready to hear what your customers think?
Start collecting feedback, discover what matters to your customers, and keep building a business people trust.